If comScore's latest report is anything to go by, then it's Bing and not Google who is gaining mileage in terms of search engine popularity. On the other hand, Google the No.1 ranked search engine is slowly losing both, market share value as well as volume in terms of Google searches being made. Compared to last year, Google's search tally…
Google's monogamous attitude is coming to the fore again and 2013 reports by Morgan Stanley and Macquarie Capital only serve as major proof of that. According to these reports, the search giant was paying Apple an annual fee of around $1 billion to feature as a default search engine on Safari – Apple's default premium browsing platform. Add to that…
In recent developments, Google has secured a new patent that could significantly impact the world of social media marketing. This 18-page patent, which outlines a system built around email communication and link sharing, could become a game-changer for businesses, brands, and users alike. However, while it offers some exciting potential for automating and improving social media posts, it could also…
It seems like Google wants to embark on a new search journey in a brand new style by revamping its webmaster portal. It's not such a bad idea, considering the fact that last year was not such a great year for the search giant and a part of the blame goes to Google's webmasters as well. Hence, starting the New…
If you feel installing apps on your Android device is a bit of a cumbersome process, then it seems like Google has your back. Well, that's true! Now, you can bypass Google’s Play Store and directly install apps from search results. To install an app all you need to do is open the Google app and search for your favorite…
Google AdWords is always sort of a serious business because of the money involved. Every business owner & marketer tries his level best to grab the attention of the targeted audience by providing facts & exact offerings via ads. However, sometimes it gets really boring. A searcher is used to seeing a lot of ads and so to stand out…
Google, in its efforts to clean-up its Search Results, has recently announced that it will bid adieu to several exhausted Search APIs in the month of February, 2016. This new development means that five of Google's major Search APIs, which includes Patent API, News API, Blog API, Video API, and Image API will cease to exist from next month. Google…
As we embark on a new Social Media Marketing journey in 2016, you would want to know who aced the publishers list on the number one ranked social networking site, i.e. Facebook in December, 2015. In comparison to previous year's results, the new report suggests that older sites with established credentials came out on top, purely on the basis of…
With New Year starts a new Search journey. And just to freshen things up, the second ranked search engine i.e. Bing has gone for a cosmetic makeover of its three year old logo. The new Bing logo displays a more Dominant Search presence with an Uppercase “B” replacing its lower case compatriot and the confident yellow color makes way for…
At present, there's no one who can come even close to Google. Many experts are concerned about this fact because too much power in one hand often leads to dictatorship. But it seems like someone has become successful in sneaking through Google's fort. And that brave pal is DuckDuckGo. This is the same search engine that secured headlines when it…