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Monthly Archives January 2016

Twitter's New Strategy: Integrating Live Periscope Videos – Insights by Agency Platform Twitter has been on a relentless quest to combat stagnation in its user growth, employing numerous strategies to revive user engagement and investor confidence. From replacing the familiar "Hearts" with "Likes" to introducing new interactive features and extending the tweet character limit, the platform has tried a multitude…

In a surprise development, Google Panda - the antispam element was inducted as one of the integral parts of Google's core ranking algorithm system. This means that the anti-spam algorithm element, which was launched five years ago, will now act as a core member of Google's algorithm family. It's still not clear exactly when this development took place but there…

Like everything else, people these days are spoilt for choices when it comes to web hosting companies.  Each & every company is promising that they are the best & offer “Reliable services at best prices”. But as a newbie or a frustrated website owner who had a bitter experience with a web hosting company in the past, it's hard to…

Facebook Marketing

Facebook recently came out with an update on its Audience Network's (FAN) recent showing and on the sidelines decided to cut short their company’s LiveRail business through it's latest blog post. FAN, the in-house advertising wing of Facebook was launched a year and half ago on a worldwide basis; not only to provide in-app advertising solutions to advertisers, but also…

For over a decade, Twitter has stood out in the world of social media with its unique 140-character limit, forcing users to communicate their thoughts succinctly. However, that might be changing soon. According to reports from Re/code, Twitter is contemplating a significant expansion of its character limit—from the current 140 characters to 10,000 characters. This move is likely to have…

The popular photo and video messaging app – Snapchat is gearing up to take the social advertising world by storm. Just a year into launching its first ad and Snapchat is revamping its Application Programming Interface (API) to strengthen its advertising base and compete with other the top ranked social networking sites. Snapchat, which was launched just 5 years ago,…

Yahoo's online research arm, Flurry came out with the year's top holiday mobile stats. These stats show one of the premium smartphone manufacturers i.e. Apple Inc. topping the device table but slipping down a bit from its previous year's outing. Apple Mobiles, which managed about half of all the device activations over 2015 holiday season, was followed by the South…

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