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Posts By Dave Thompson

Google’s ambiguous ways of functioning are coming to the fore again. This time, a legal video streaming search site JustWatch.com recently reported that search giant didn’t deliver on its promise of bursting down the nexus of illegal sites through its recent algorithmic update. This was after when Google announced three years ago that it will come down heavily on such sites offering…

Google Adwords Remarketing

Pinterest with its amazingly simple functionality is slowly but surely scaling the hierarchy as the most popular business networking solution. And team Pinterest probably understands how to best capture its audience’s imagination by introducing some new features. That’s the reason why it is becoming a source of inspiration for many social networking enthusiasts, who are constantly in search of latest…

SEO directly relates to business operations rather than other marketing channels. It is about utilizing every marketing asset you have to get maximum profit through organic search. To analyze the performance of an SEO strategy we’ll need to consider 3 teams and their processes. These teams include the Web Development team, the Content Strategy team and the Leadership team. In this article, we are going to highlight the importance of search marketing and how these 3 teams facilitate the process.

Earlier this year when Yahoo renegotiated its contract with Bing, they made a change. From now on Yahoo will be allowed to work with other search providers as well. Just after adding this exceptional point in the contract with Bing, Yahoo’s CEO, Marissa Mayer took an unprecedented decision. Yahoo made a deal with Google for a period of 3 years.…

Youtube Marketing

The popularity of the online video content is not surprising as such. Since it leaves an indelible impression on the viewer's mind that's why even the modern day marketer prefer to use it to carve out successful marketing campaigns. While this is true for companies, it's also a fact that a lot of professionals use it as a medium to market their expertise from a particular field. And You Tube provides them the platform to do so.

  Thanksgiving holiday week is just round the corner! And it seems like everyone's gearing to celebrate the holiday season. As Businesses getting ready with their final round of preparation to lure customers, Google's not the one to stay behind. In an effort to catch the spirit of the up-coming festive season, Google My Business is coming with “Business Working…

  When was the last time did you log-in to your Facebook account? Chances are that it may be some time back just once in past 2-3 days or may be in the last weekend or even a possibility in the past month or so cannot be ruled out, until and unless, if your work requires you to be online chatting with your clients. Well, you are not only the one who is being missed by the social networking giant but if Gigya reports are anything to go by then Facebook's social login activity in the past two years, has taken a slight dip. In spite of that, the No.1 ranked social referral site continues to rule the roost.

The Importance of Traditional Media in a Digital World: How to Leverage Both for Maximum Impact In today’s fast-paced digital age, it’s easy to forget that before the internet existed, businesses had to rely solely on traditional advertising to sell their products and services. Believe it or not, the internet was originally developed for military and educational purposes, and it…

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