Dave Thompson | May 11, 2016
Facebook’s Updated Branded Content Policies: What Publishers Need to Know In an effort to enhance user experience and provide greater transparency, Facebook recently updated its…
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Dave Thompson | May 9, 2016
It is a part of human tendency to overreact when you’re on the other side of winning. Marketing research, surveys and investigations are quite handy…
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Dave Thompson | May 5, 2016
Last month, Twitter surprised everyone by re-categorizing itself from a social networking entity to a news App on iOS platform. Surprised! Don’t be. This month…
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Dave Thompson | May 3, 2016
Google recently expanded its AdWords space by sporting longer text ad format. The newly expanded Google AdWords Text Ad was first spotted by Ginny Marvin…
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Dave Thompson | April 29, 2016
In an open letter to shareholders, Google’s CEO Sundar Pichai stressed on the role of futuristic technology in this information-driven world. Talking about technology, Google…
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Dave Thompson | April 27, 2016
Based on the survey conducted by PricewaterhouseCoopers, IAB’s Internet Advertising arm recently released a comprehensive 2015 digital-ad-revenue report for the US market. Going by the…
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Dave Thompson | April 22, 2016
Google recently revamped its policy guidelines by getting rid of the old stereotype and confusing formulas, when it comes to displaying ad extensions. The introduction…
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Dave Thompson | April 20, 2016
Great news for businesses, especially the SMEs! They no longer need to fear Google’s upcoming Panda/Penguin updates. In case your online presence was hurt badly…
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Dave Thompson | April 13, 2016
It’s now time to welcome the Bot Store! If you don’t believe it, just read on… The future of all messenger apps and websites is…
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Dave Thompson | April 1, 2016
It was February 24, 2016 when Google’s much awaited AMP project went live for specific mobile searches. Post that, businesses, especially those without a mobile-friendly…
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