Earlier this year when Yahoo renegotiated its contract with Bing, they made a change. From now on Yahoo will be allowed to work with other search providers as well. Just after adding this exceptional point in the contract with Bing, Yahoo’s CEO, Marissa Mayer took an unprecedented decision. Yahoo made a deal with Google for a period of 3 years.…
Thanksgiving holiday week is just round the corner! And it seems like everyone's gearing to celebrate the holiday season. As Businesses getting ready with their final round of preparation to lure customers, Google's not the one to stay behind. In an effort to catch the spirit of the up-coming festive season, Google My Business is coming with “Business Working…
If we look around us, for most, Google goes hand-in-hand with web traffic. But if we look deeper, data from numerous traffic analysts showcase Facebook to climb over Google to refer more traffic onto news sites.
In the ever-evolving world of search engine optimization (SEO), Google continues to lead the way with innovations designed to provide users with more accurate and relevant search results. One of the most significant advancements in recent years is the introduction of RankBrain, an artificial intelligence (AI) system that helps Google better understand and process search queries. Google introduced RankBrain as…
We are all victims of being randomly bombarded with various forms of ad communications, whether it's outdoor or indoor or the online advertisements. Many of these advertisements aren't that cutout and, therefore, doesn't seem to make the desired impact on its targeting audience as such.
When was the last time you happened to click on a catchy headline only to be served something else instead, both in terms of content and product description. Well, these rather cheap marketing tactics are nothing new and often termed as “clickbaits”.
The number of advertisers who don’t know that they're being affected by bots is huge. However, we all know that almost half of the Internet’s traffic is not human, many advertisers assume that they are not nefarious, which is absolutely wrong. It is well known that advertising industry bears billion dollar loss due to counterfeit traffic. Despite the fact very few advertisers think that their sites are affected. Strange isn’t it!
The fact mentioned in the title certainly has raised eyebrows in the SEO and domain industry. And are you amongst the lot who're seeking answers to this question? Search & click upon ABC.XYZ to find a letter by Larry Page that highlights ideas by Google and memoirs on Alphabet Inc. having turned its head away from Google. Moving ahead, you'd come up against quite a few reasons on Google choosing this, to chew over.
Facebook and Google's rivalry for the dominance of virtual world is universal and both giants ensure that they leave no stone unturned to get ahead of the other. This time Facebook is taking on Google's search capabilities by introducing a universal search option and include public posts in its search result suggestions.
Bounce rate is one of the most misunderstood metrics in web analytics. For many marketers and website owners, seeing a high bounce rate can cause unnecessary concern, leading to the assumption that users are not finding value in their content. However, when analyzed properly, bounce rate can provide critical insights into user behavior and the performance of your website content.…