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Google's now providing site owners with an opportunity not only to stand out in search results, but also to attract more targeted traffic to their sites. The reason being, Google recently introduced a new section to Google Search Console called “Rich Cards”. This section will display data related to Rich Snippets, App Indexing, AMP, schema and other ways through which…

As per recent reports, Google's done rolling out the next installment of 2015 mobile-friendly update. Google's own webmaster, John Mueller went on to confirm these reports through his Twitter handle saying, “The mobile changes mentioned here are now fully rolled out.” FYI The mobile changes mentioned here are now fully rolled out. https://t.co/fTB3ia6LJ2 — John Mueller (@JohnMu) May 12, 2016…

Recently on a Google Hangout session, Google's webmaster John Mueller reportedly confirmed that Google penalized some leading travel websites for displaying rich snippets related to product pricing information and airlines prices on the same page. Explaining the reason behind Google's action, John added that these sites were found to be guilty of using product rich snippets for more than one…

Great news for businesses, especially the SMEs! They no longer need to fear Google's upcoming Panda/Penguin updates. In case your online presence was hurt badly because of Google's past algorithmic updates, such as Penguin/Panda updates, then the good news is that other algorithm updates can help enhance the search ranking of your site. So, if you are left scratching your…

Google served notices to webmasters last week, stating that it has decided to penalize sites with unnatural outbound links. Google's mass manual action message to webmasters turned out to be a brief warning to blogwriters to disclose nofollow links when reviewing gifted products online. In a brief message, Google warned bloggers to “nofollow the link, if you happen to link…

Google’s Search

Google now knows what's the “Best” and “Cheapest” option available to you, when you do a Google search for a restaurant in your vicinity? Well, it's true. Google has recently added support for “Search Autofilters” in its Search Ranking Algorithm that takes into consideration phrases such as “Best” and “Cheapest” before revealing information related to “Local Restaurant Searches”. The newly…

Google acknowledges the fact that there are more searches being carried out across the mobile platforms than on the desktops. To drive home the advantage and to maintain its search dominance, Google recently announced an update to mobile's SERPs. This update will increase the effect of ranking signals that will enable smartphone searchers to find more relevant mobile-friendly pages. It…

So, you’ve established yourself as a local business. But what next? Are you optimizing your business locally? As the saying goes, A business without SEO is like a car without Gas! Without Local SEO, your business isn’t going anywhere. Gone are the days where people advertise and get leads through the local yellow pages; there are more leads generated through…

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