“So, what made you decide to go into business for yourself?” “It was something my last boss said.” “Really, what was that?” “You’re fired.” Well, if that one liner joke really inspired you to become an entrepreneur then just picture this – Starting Fresh from being your last business casualty, you are already fired-up. There's a lot on your plate - major deals to crack, plan your future strategies and, of course, manage your finances.
To create an effective PPC campaign, the first thing we check is how the AdWords account is setup. Besides the settings, we also ensure that the PPC campaign we are creating is precisely filtered. This is a must in order to ensure that your ad is going to the right audience and your investment is going to repay you. We have seen that many people fail to set filters which affect the outcome of a campaign, negatively!
They may be college students, employees or other businessmen just like you. Out of 7 days in a week, 80% of the time they find themselves out of residential premises. This scenario leads to an excessive use of mobile phones. Not only that, leave aside this plot and open your bedroom. Doing so, you'd find your family member on the bed with his favourite device, the cell phone. Here, we conclude by pointing out the importance and extent of mobile phone usage which clearly shows the need for SEO enhancement in this field. Further research show that most of the users today touch through search engines instead of directly visiting a website, and those users are seen making purchases beyond a staggering 93% mark.
“Content is the reason search begun in the first place”. Well, this axiom beautifully sums up the importance of content marketing in the scheme of things. The online marketer of today will tell you the importance of writing well-structured and engaging content as a key ingredient for attracting more conversions.
Your SEO requirements may vary depending upon the type and the nature of the e-commerce services that you offer to attract your target audience. Hence, you may have to face up with varied challenges to make your e-commerce effort a successful venture. For instance, Your Facebook SEO requirements may not be the same as compared to your Twitter presence. So, a little error in your judgment may jeopardize the success of your e-commerce website. In this rather brief discussion, we will touch upon some rather core issues at hand, when optimizing your e-commerce presence that may need your urgent SEO attention.
This is still a sort of mystery with SEO's that how to rank higher than their competitors or even to feature in the local and national SERP's. But if you think from a user’s perspective, it is very important for me as a user to feel happy when I log in or log out from a particular domain or site.