Thanksgiving holiday week is just round the corner! And it seems like everyone's gearing to celebrate the holiday season. As Businesses getting ready with their final round of preparation to lure customers, Google's not the one to stay behind. In an effort to catch the spirit of the up-coming festive season, Google My Business is coming with “Business Working…
In the ever-evolving world of search engine optimization (SEO), Google continues to lead the way with innovations designed to provide users with more accurate and relevant search results. One of the most significant advancements in recent years is the introduction of RankBrain, an artificial intelligence (AI) system that helps Google better understand and process search queries. Google introduced RankBrain as…
When was the last time you happened to click on a catchy headline only to be served something else instead, both in terms of content and product description. Well, these rather cheap marketing tactics are nothing new and often termed as “clickbaits”.
Bounce rate is one of the most misunderstood metrics in web analytics. For many marketers and website owners, seeing a high bounce rate can cause unnecessary concern, leading to the assumption that users are not finding value in their content. However, when analyzed properly, bounce rate can provide critical insights into user behavior and the performance of your website content.…
Guess which spot every business owner wants to secure in search engine results pages? The unambiguous and obvious answer is Number One. Almost everyone out there is striving to get the number one spot for evident reasons. As per the 2014 survey from Advanced Web Ranking, second and third pages of Google only receive 5.59% of click-throughs, while the number one spot received a whopping 31.24% click-troughs. And even before the survey everyone was well aware from the benefits of #1 spot.
Writing is an art honed and perfected over the practice. Copying someone will make your writing miserable so writing in your own style is very important because it makes you stand out from the clutter. Uniqueness is important but at the same time it doesn't mean that you can ignore some basic principles of writing. Today we are going to give you some valuable tips to improve your writing skills and some important factors which should be considered while writing for your website.
Google will roll out a series of algorithm updates “pugnaciously” targeting the presence of hacked or spammed websites in its search result. The new algorithm updates may affect around 5% of search queries on Google's SERP. The new algorithm roll-outs would be essentially “Quality Check Updates” which will gradually block the presence of the previously hacked websites from showing in the search results.
Wrong backlinks can lead your website to a big trouble due to Google's recent algorithm update. So the question is, how can you identify the quality of a website? Which of the websites can help you in building good links and from which pages you should actually get links? Since Google still consider links as one of the most important factors for ranking your website, let us assist you in finding good links.
SEO might seem quite appalling for a newbie. Stepping onto the field is easy, but seeking the spotlight amongst competitors is an uphill battle that requires dedication. New skills also need to be acquired. As we keep moving, problems rise up that need to be highlighted for community assistance, and look to propel the diversity & intensity of your strategies.
Well, this is the story of many a businesses, which have got great and engaging content to show but are rather short on links. It's the only reason why your great and original ideas are driving lesser traffic, links, shares, and leads, which in-turn are not helping matters at your Sales & Marketing end. And it doesn't really help matters when some copycat sites start duplicating your original concept only to rank ahead of you by Google's SERP. While you can't possibly stop the piracy of your original creation but you can definitely work on the link inefficiencies of your online presence, which is a crucial part of your SEO campaign. This is an important tactic only for those content on your site which are link-worthy but are not linked as such. This rather brief article will further explore the possibilities link inefficiency of your link worthy pages and how you can capitalize on the existing opportunities.